A strategic alliance brings together two entities that combine expertise, infrastructure and competencies to enhance the probability of meeting  common objectives. They are most powerful where they bring together  diverse and complementary competencies and skills.  These may be contractual collaborations or include joint ownership of equity through a joint venture (JV) entity.

The managing director of BDA, James Eckles, has established multiple strategic alliances over the past 20 years while an employee of multinational companies and later as an independent advisor.

BDA is particularly experienced in the formation and management of cross-border strategic alliances from the selection of suitable partners, deal structuring, through implementation and management.